The Rental Roundtable
The Rental Roundtable is your go-to series for insights, trends, and expert discussions in the rental industry. Featuring thought leaders and actionable takeaways, it’s designed to help rental businesses grow, adapt, and thrive.
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Recent Episodes
July 1, 2025
RR #58: How AI and Equipment Data Are Transforming the Rental Industry
In this episode of the Rental Roundtable, we sit down with Garrett Schemmel , known as “the equipment data guy,” to explore how the rental industry’s relationship with data has transformed over the past decade. From mailing o...
June 24, 2025
Rental Roundtable #57: How Classic Tents Built a 96-Person Event Rental Powerhouse
Steven Eisenstein, owner of Classic Tents and Events , shares how he scaled a small tent rental company into a 96-person operation serving movie sets, major sporting events, and even the Secret Service. From building a strong...
June 18, 2025
Rental Roundtable #56: How to Succeed in the Equipment Rental Industry
Carol Fontanez spent over a decade building Jamco’s rental division from the ground up, turning what was once a minor part of the business into a key revenue driver. In this episode of the Rental Roundtable, she shares what i...
June 11, 2025
Rental Roundtable #55: Why Transparent Financing is Reshaping the Rental Industry
John Pfister, CEO and co-founder of Mazo Capital Solutions , joins the Rental Roundtable to discuss how transparent, dealer-focused financing is helping rental companies grow without relying on blanket liens. He shares Mazo’s...
June 3, 2025
Rental Roundtable #54: Dan Morris on Growing a Rental Career from the Ground Up
Dan Morris started in rental right out of high school—washing equipment and running deliveries. Today, he’s the General Manager of Kennebec Equipment Rental and President of the ARA of Maine. In this episode, Dan shares how h...
May 29, 2025
Rental Roundtable #53: The Future of Fuel Management in Rentals
Fuel isn’t just a cost—it’s a competitive edge rental companies can’t afford to overlook. In this episode, Mike Murphy , president of Ally Fuels, explains how rental companies are turning fuel management into a profit center ...